Date: October 2017
Role: Art direction
What was your childhood dream job? Take a chance and make it your actual reality! It is with this motto that this communication campaign attracts to the careers of craftmanships.
L'artisanat is the association of French craft workers, the goal here was to attract young people in need of professional orientation towards the art of crafts.
This communication campaign wishes to remind people of their childhood hobbies, passions and even dreams. To bring them back to simpler times, when they had time to enjoy the pure experience of craftmanship. It presents itself like an opportunity they can not miss. An occasion to live a life they had made up in their wildest dreams as a child.
© Eva Dantec 2020